Tuesday, September 18, 2007

Medical Advisory Board

Freelife International has just hired a medical advisory board to guide the company's research dollars. This panel includes experts at the top of their fields. You will see, these individuals bring a lot of credibility to the table, and I'm very excited about the future of this product. It will certainly have a great impact on the health of many individuals.




Carmia Borek, Ph.D. - Tufts University

Carmia Borke, Ph.D.
As an antioxidant expert, Dr. Carmia Borek is a graduate of the Weizmann Institute of Science in Israel with a doctorate in Genetics and Molecular Biology. Prior to that, Dr. Borek received M.S. and B.S. degrees in Physiology from George Washington University. She has been published in over 300 scientific publications and has been the editor of several books in medicine and biology. Additionally, Dr. Borek is the author of over 80 educational and popular articles in the fields of diet and health, of which the most notable is titled, Maximize Your Health-Span with Antioxidants, a science-based book for the non-scientist.

Dr. Borek is currently a Professor of Community Health and Family Medicine/Nutrition and Infectious Disease Unit at Tufts University School of Medicine. She also serves as a consultant and on advisory committees for the food (nutraceuticals, health supplements, antioxidants disease prevention and control) and drug industry.




Norman R. Farnsworth, Ph.D. - University of Illinois

Norman R. Farnsworth, Ph.D.
Dr. Norman R. Farnsworth has been a pioneer in the development of collaborative research efforts in Pharmacognosy throughout his career. A graduate of the University of Pittsburgh with a doctorate in Pharmacognosy, Dr. Farnsworth also earned an M.S. degree in Pharmacy (microbiology) and a B.S. degree in Pharmacy from the Massachusetts College of Pharmacy. His original research publications number over 500 and have established him as a botanicals expert in both the national and international communities. He has been a member of the World Health Organization (WHO) Expert Advisory Panel on Traditional Medicine since 1979, and also serves as the Director of the UIC/NIH (National Institutes of Health) Center for Botanical Dietary Supplements Research.

Currently, Dr. Farnsworth serves as a Research Professor of Pharmacognosy, Distinguished University Professor and Director of the Program for Collaborative Research in the Pharmaceutical Sciences at the College of Pharmacy at the University of Illinois at Chicago (UIC).




Dwight M. Nance, Ph.D. - University of California

Dwight M. Nance, Ph.D.
As an expert immunologist, Dr. Dwight M. Nance is a graduate of Oklahoma State University with a doctorate in Psychology. Prior to that, he received M.S. and a B.S. degrees in Psychology from Oklahoma State University. Dr. Nance has published over 120 articles and conducted several presentations throughout the years. He was elected as a Fellow of the American Association for the Advancement of Science, and is affiliated with the Society for Neuroscience, the International Behavioral Neuroscience Society, and the Psychoneuroimmunology Research Society.

Currently, Dr. Nance is a professor at the University of California at Irvine, in the Department of Physical Medicine and Rehabilitation and Susan Samueli Center for Integrative Medicine. He also serves as a Senior Scholar at the University of Manitoba in the departments of Pathology, Physiology, Psychology, Anatomy, and Immunology.


The members of the FreeLife Scientific Advisory Board are independent scientists or medical doctors. To maintain their status as independent scientists, the Board members do not endorse commercial products including FreeLife’s GoChi™ and Himalayan Goji® Juice.

Reference: www.freelife.com

Sunday, September 9, 2007

What's so special about Himalayan Goji Juice?

I came across a site that has some great information about the Goji copycats that are popping up.

http://www.gojicopycats.com/compare.htm

I think it's pretty good at explaining but I'll take a few sentences to summarize.

Obviously with any new breakthrough there are going to be plenty of people that are looking for their share of the pie. With all the amazing publicity that Himalayan Goji is receiving, there are plenty of companies that are putting together their own versions of Goji Juice.

While I can't speak for every single product out there (because I can't possibly try them all) here are the differences with a few of the ones I've heard about.

1. Taste!

One sip of Freelife's Himalayan Goji Juice and you'll be hooked... The stuff tastes surprisingly good. I haven't heard of a copy cat goji product that has been able to compare to the Freelife product. Goji berries are typically quite bitter and Freelife has done some magic to figure out how to make it taste unbelievably good. Even kids like it.

2. Quality

My mom was in a health food store back home a few months ago and found a Goji juice product. On the bottle it actually said that results may vary from bottle to bottle. I don't know about you, but if I'm going to purchase a "functional beverage", it better have a function. Freelife stands behind their product and offers a 90 day 100% money back guarantee. They also print a spectral signature on each bottle which is their stamp of approval that guarantees quality and consistency.

3. Price

This one is very interesting. I've heard conflicting stories about this one. Most of the knock offs that I've heard of are actually selling for the same price as Himalayan Goji Juice, but I have heard of at least one that is half the price. I've encouraged people to try the other juices if price mattered, but I've yet to hear that the juice provided the same benefits (or even close) as Himalayan Goji Juice.

In conclusion, I'd be careful when choosing a Goji product. Although the fruit has been used for centuries, we are just starting to understand what makes the berry tick and there are plenty of marketers out there trying to capitalize on the craze. I figure if the company is not going to stand behind their product with a money back guarantee, then it's probably not worth your business.


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